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Brand Building & Storefront Management

For Brand Registry sellers, Amazon provides tools that most accounts never switch on. We set them up, run them, and report on what they return.

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The work

What we do

  • Write, design and publish A+ Content and Premium A+ for every parent ASIN.
  • Build and maintain your Brand Store: page structure, merchandising and layout, video widgets, product grids, storefront names and short URLs for off-Amazon traffic.
  • Run Manage Your Experiments A/B tests on titles, main images, bullet points and A+ modules, and apply the winners.
  • Enroll and manage the Brand Referral Bonus so off-Amazon traffic earns fee credits.
  • Check and activate brand benefits as they become available to your account.
  • Act on Customer Experience Metrics recommendations.
  • Report on Manage Your Customer Engagement campaigns and Build Your Brand metrics.
  • Advise on brand name availability and trademark readiness before Brand Registry applications.
Permissions

Seller Central sections we work in

You see the exact list in Seller Central before you confirm.

  • A+ Content Manager
  • Stores (Merchandising & Layout, Video Widget, Storefront Names, Short URL Editor, Webstore site features)
  • Manage Your Experiments
  • Brand Referral Bonus
  • Brand Benefit Eligibility
  • Customer Experience Metrics
  • Customer Engagement
  • Build Your Brand
  • Create a Brand Name
  • Brand Analytics
  • Brand Dashboard
Deliverables

What you receive

  • A+ Content and Brand Store live for all parent ASINs within [N] weeks

  • Monthly experiment results and applied changes

  • Brand analytics summary in the monthly business review

Case studies

Results

More services

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Talk to us

Tell us about your account

We reply within one business day.

Book a consultationHow we work